Business Opportunities in Scranton--Wilkes-Barre, PA

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.5M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Professional Specialized

Specialized Design Services

High Confidence

12.5xGap Ratio

92% fewer businesses than national average

High Demand

Specialized Design Services BusinessSpecialized Design Services Service

Local Density

0.08/10k

National Avg

0.95/10k

Local Businesses

NAICS Code

5414

Office Administrative Services Business

Office Administrative Services

11.4xGap Ratio

91% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.08/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

5611

Office Administrative Services Business

Office Administrative Services

11.4xGap Ratio

91% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.08/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

56111

financial planning

Office Administrative Services

11.4xGap Ratio

91% fewer businesses than national average

High Demand

Local Density

0.08/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

561110

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

11.1xGap Ratio

91% fewer businesses than national average

High Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

0.13/10k

National Avg

1.48/10k

Local Businesses

NAICS Code

541512

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence

9.4xGap Ratio

89% fewer businesses than national average

High Demand

Custom Computer Programming Services ServiceProfessional Custom

Local Density

0.19/10k

National Avg

1.80/10k

Local Businesses

NAICS Code

541511

All Other Professional, Scientific, and Technical Services Business

All Other Professional, Scientific, and Technical Services

High Confidence

9.4xGap Ratio

89% fewer businesses than national average

High Demand

All Other Professional, Scientific, and Technical Services ServiceProfessional All

Local Density

0.06/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

54199

Appraisal (except real estate) services Marine surveyor (i

All Other Professional, Scientific, and Technical Services

High Confidence

9.4xGap Ratio

89% fewer businesses than national average

High Demand

Local Density

0.06/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

541990

Concierge Service

All Other Personal Services

High Confidence

7.0xGap Ratio

86% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.08/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

81299

Concierge Service

All Other Personal Services

High Confidence

7.0xGap Ratio

86% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.08/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

812990

Automotive detail shops Mobile car and truck washes Car washes Self-service car washes

Car Washes

6.3xGap Ratio

84% fewer businesses than national average

High Demand

passenger carstrailers

Local Density

0.06/10k

National Avg

0.36/10k

Local Businesses

NAICS Code

811192

commercial and industrial photography

Photographic Services

High Confidence

5.3xGap Ratio

81% fewer businesses than national average

High Demand

portrait photographyspecial events photography

Local Density

0.06/10k

National Avg

0.30/10k

Local Businesses

NAICS Code

54192

hospitals or HMO medical centers

Offices of All Other Miscellaneous Health Practitioners

High Confidence

5.0xGap Ratio

80% fewer businesses than national average

High Demand

Local Density

0.17/10k

National Avg

0.86/10k

Local Businesses

NAICS Code

621399

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

4.7xGap Ratio

79% fewer businesses than national average

High Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.06/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

56171

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

4.7xGap Ratio

79% fewer businesses than national average

High Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.06/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

561710

hospitals or HMO medical centers

Offices of Physicians, Mental Health Specialists

High Confidence

4.7xGap Ratio

79% fewer businesses than national average

High Demand

Local Density

0.06/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

621112

Professional Residential

Residential Property Managers

4.3xGap Ratio

76% fewer businesses than national average

High Demand

Residential Property Managers BusinessResidential Property Managers Service

Local Density

0.38/10k

National Avg

1.62/10k

Local Businesses

NAICS Code

531311

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

4.2xGap Ratio

76% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

0.95/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

4.2xGap Ratio

76% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

0.95/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

54151

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

3.9xGap Ratio

75% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

1.18/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

5312

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

3.9xGap Ratio

75% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

1.18/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

53121

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

3.9xGap Ratio

75% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

1.18/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

531210

Professional Travel

Travel Arrangement and Reservation Services

High Confidence

3.7xGap Ratio

73% fewer businesses than national average

High Demand

Travel Arrangement and Reservation Services BusinessTravel Arrangement and Reservation Services Service

Local Density

0.08/10k

National Avg

0.28/10k

Local Businesses

NAICS Code

5615

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence

3.3xGap Ratio

70% fewer businesses than national average

High Demand

Corporate AdvisorManagement Consulting

Local Density

1.96/10k

National Avg

6.43/10k

Local Businesses

103

NAICS Code

5416

collecting rents and overseeing other services (e

Real Estate Property Managers

3.3xGap Ratio

69% fewer businesses than national average

High Demand

such as collecting rents and overseeing other services (e

Local Density

0.67/10k

National Avg

2.16/10k

Local Businesses

NAICS Code

53131

Architect

Architectural Services

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.17/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

54131

Architect

Architectural Services

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.17/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

541310

Accountant

Other Accounting Services

High Confidence

3.1xGap Ratio

67% fewer businesses than national average

High Demand

Bookkeeping ServiceCPA

Local Density

0.38/10k

National Avg

1.17/10k

Local Businesses

NAICS Code

541219

Business Support Services Business

Business Support Services

2.9xGap Ratio

66% fewer businesses than national average

High Demand

Business Support Services ServiceProfessional Business

Local Density

0.23/10k

National Avg

0.66/10k

Local Businesses

NAICS Code

5614

Concierge Service

Other Personal Services

2.9xGap Ratio

65% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.57/10k

National Avg

1.64/10k

Local Businesses

NAICS Code

8129

Escrow Services

Activities Related to Real Estate

High Confidence

2.9xGap Ratio

65% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

1.12/10k

National Avg

3.21/10k

Local Businesses

NAICS Code

5313

Day spas Depilatory or electrolysis (i

Other Personal Care Services

2.6xGap Ratio

62% fewer businesses than national average

High Demand

Local Density

0.32/10k

National Avg

0.86/10k

Local Businesses

NAICS Code

81219

portfolio management

Other Financial Investment Activities

High Confidence

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Local Density

0.93/10k

National Avg

2.35/10k

Local Businesses

NAICS Code

5239

Building Finishing Contractors Business

Building Finishing Contractors

High Confidence

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Building Finishing Contractors ServiceProfessional Building

Local Density

1.43/10k

National Avg

3.58/10k

Local Businesses

NAICS Code

2383

Offices of Mental Health Practitioners (except Physicians) Business

Offices of Mental Health Practitioners (except Physicians)

High Confidence

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Offices of Mental Health Practitioners (except Physicians) ServiceProfessional Offices

Local Density

0.49/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

62133

hospitals or HMO medical centers

Offices of Mental Health Practitioners (except Physicians)

High Confidence

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Local Density

0.49/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

621330

Day spas Depilatory or electrolysis (i

Other Personal Care Services

2.4xGap Ratio

59% fewer businesses than national average

High Demand

Local Density

0.32/10k

National Avg

0.78/10k

Local Businesses

NAICS Code

812199

dwellings

Lessors of Real Estate

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

equity real estate investment trusts (REITs) primarily engaged in leasing buildingsor other real estate property to others

Local Density

1.81/10k

National Avg

3.86/10k

Local Businesses

NAICS Code

5311

building inspection services

Architectural, Engineering, and Related Services

2.0xGap Ratio

49% fewer businesses than national average

High Demand

drafting servicesgeophysical surveying and mapping services

Local Density

1.66/10k

National Avg

3.24/10k

Local Businesses

NAICS Code

5413

advertising material distribution services

Advertising, Public Relations, and Related Services

1.9xGap Ratio

49% fewer businesses than national average

High Demand

direct mail advertisingindependent media representation

Local Density

0.49/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

5418

Cargo Transport

General Freight Trucking, Long-Distance, Truckload

High Confidence

1.9xGap Ratio

47% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.76/10k

National Avg

1.45/10k

Local Businesses

NAICS Code

484121

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

1.9xGap Ratio

47% fewer businesses than national average

High Demand

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.10/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

53132

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

1.9xGap Ratio

47% fewer businesses than national average

High Demand

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.10/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

531320

Other Professional, Scientific, and Technical Services Business

Other Professional, Scientific, and Technical Services

1.9xGap Ratio

47% fewer businesses than national average

High Demand

Other Professional, Scientific, and Technical Services ServiceProfessional Other

Local Density

1.18/10k

National Avg

2.20/10k

Local Businesses

NAICS Code

5419

Professional Tax

Tax Preparation Services

1.8xGap Ratio

43% fewer businesses than national average

High Demand

Tax Preparation Services BusinessTax Preparation Services Service

Local Density

0.36/10k

National Avg

0.63/10k

Local Businesses

NAICS Code

541213

Dog Daycare

Pet Care (except Veterinary) Services

1.8xGap Ratio

43% fewer businesses than national average

High Demand

Dog WalkingPet Boarding

Local Density

0.29/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

81291

boarding

Pet Care (except Veterinary) Services

1.8xGap Ratio

43% fewer businesses than national average

High Demand

groomingsitting

Local Density

0.29/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

812910

Cleaning Service

Janitorial Services

1.7xGap Ratio

42% fewer businesses than national average

High Demand

Commercial CleaningHouse Cleaning

Local Density

1.03/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

56172

Custodial services Service station cleaning and degreasing services Housekeeping (i

Janitorial Services

1.7xGap Ratio

42% fewer businesses than national average

High Demand

Local Density

1.03/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

561720

Foundation, Structure, and Building Exterior Contractors Business

Foundation, Structure, and Building Exterior Contractors

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Foundation, Structure, and Building Exterior Contractors ServiceProfessional Foundation

Local Density

1.77/10k

National Avg

2.88/10k

Local Businesses

NAICS Code

2381

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