Business Opportunities in Salem, OH

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.1M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

18.9xGap Ratio

95% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

0.21/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

18.9xGap Ratio

95% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

0.21/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

54151

building inspection services

Architectural, Engineering, and Related Services

15.2xGap Ratio

93% fewer businesses than national average

High Demand

drafting servicesgeophysical surveying and mapping services

Local Density

0.21/10k

National Avg

3.24/10k

Local Businesses

NAICS Code

5413

collecting rents and overseeing other services (e

Real Estate Property Managers

10.2xGap Ratio

90% fewer businesses than national average

High Demand

such as collecting rents and overseeing other services (e

Local Density

0.21/10k

National Avg

2.16/10k

Local Businesses

NAICS Code

53131

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence

8.2xGap Ratio

88% fewer businesses than national average

High Demand

Corporate AdvisorManagement Consulting

Local Density

0.78/10k

National Avg

6.43/10k

Local Businesses

NAICS Code

5416

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

5.5xGap Ratio

82% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

0.85/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

5312

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

5.5xGap Ratio

82% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

0.85/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

53121

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

5.5xGap Ratio

82% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

0.85/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

531210

hospitals or HMO medical centers

Offices of All Other Health Practitioners

High Confidence

5.1xGap Ratio

80% fewer businesses than national average

High Demand

Local Density

0.21/10k

National Avg

1.09/10k

Local Businesses

NAICS Code

62139

Escrow Services

Activities Related to Real Estate

High Confidence

4.5xGap Ratio

78% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

0.71/10k

National Avg

3.21/10k

Local Businesses

NAICS Code

5313

dwellings

Lessors of Real Estate

High Confidence

4.2xGap Ratio

76% fewer businesses than national average

High Demand

equity real estate investment trusts (REITs) primarily engaged in leasing buildingsor other real estate property to others

Local Density

0.92/10k

National Avg

3.86/10k

Local Businesses

NAICS Code

5311

Custom Home Construction

Residential Building Construction

High Confidence

3.9xGap Ratio

74% fewer businesses than national average

High Demand

Home Addition ServicesHome Builder

Local Density

1.56/10k

National Avg

6.08/10k

Local Businesses

NAICS Code

2361

Building Finishing Contractors Business

Building Finishing Contractors

High Confidence

3.9xGap Ratio

74% fewer businesses than national average

High Demand

Building Finishing Contractors ServiceProfessional Building

Local Density

0.92/10k

National Avg

3.58/10k

Local Businesses

NAICS Code

2383

Concierge Service

Other Personal Services

3.8xGap Ratio

74% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.43/10k

National Avg

1.64/10k

Local Businesses

NAICS Code

8129

portfolio management

Other Financial Investment Activities

High Confidence

2.8xGap Ratio

64% fewer businesses than national average

High Demand

Local Density

0.85/10k

National Avg

2.35/10k

Local Businesses

NAICS Code

5239

offices of notaries

Legal Services

2.8xGap Ratio

64% fewer businesses than national average

High Demand

paralegal servicesthose offered by offices of lawyers

Local Density

1.92/10k

National Avg

5.29/10k

Local Businesses

NAICS Code

5411

Accountant

Accounting, Tax Preparation, Bookkeeping, and Payroll Services

2.7xGap Ratio

63% fewer businesses than national average

High Demand

Bookkeeping ServiceCPA

Local Density

1.42/10k

National Avg

3.88/10k

Local Businesses

NAICS Code

5412

auditing of accounting records

Accounting, Tax Preparation, Bookkeeping, and Payroll Services

2.7xGap Ratio

63% fewer businesses than national average

High Demand

billingbookkeeping

Local Density

1.42/10k

National Avg

3.88/10k

Local Businesses

NAICS Code

54121

Business Support Services Business

Business Support Services

2.3xGap Ratio

57% fewer businesses than national average

High Demand

Business Support Services ServiceProfessional Business

Local Density

0.28/10k

National Avg

0.66/10k

Local Businesses

NAICS Code

5614

Automotive body shops Automotive paint shops Automotive glass shops Restoration shops

Automotive Body, Paint, Interior, and Glass Repair

2.3xGap Ratio

57% fewer businesses than national average

High Demand

antique and classic automotive Cross-References

Local Density

0.43/10k

National Avg

0.98/10k

Local Businesses

NAICS Code

81112

Boutique

Specialty Food Retailers

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Retail ShopSpecialty Retailer

Local Density

0.21/10k

National Avg

0.46/10k

Local Businesses

NAICS Code

4452

manicures

Nail Salons

2.1xGap Ratio

52% fewer businesses than national average

High Demand

nail extensionspedicures

Local Density

0.43/10k

National Avg

0.88/10k

Local Businesses

NAICS Code

812113

Cargo Transport

General Freight Trucking, Long-Distance, Truckload

High Confidence

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.71/10k

National Avg

1.45/10k

Local Businesses

NAICS Code

484121

barber and beauty shops

Personal Care Services

2.0xGap Ratio

50% fewer businesses than national average

High Demand

that provide appearance care services to individual consumers

Local Density

2.35/10k

National Avg

4.69/10k

Local Businesses

NAICS Code

8121

Barber shops Hair stylist shops Beauty salons Nail salons Cosmetology salons Cross-References

Hair, Nail, and Skin Care Services

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Local Density

1.85/10k

National Avg

3.66/10k

Local Businesses

NAICS Code

81211

Cargo Transport

General Freight Trucking, Long-Distance

High Confidence

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.92/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

48412

Cleaning Service

Janitorial Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Commercial CleaningHouse Cleaning

Local Density

0.92/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

56172

Custodial services Service station cleaning and degreasing services Housekeeping (i

Janitorial Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Local Density

0.92/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

561720

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

1.9xGap Ratio

47% fewer businesses than national average

High Demand

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.28/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

6215

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

1.9xGap Ratio

47% fewer businesses than national average

High Demand

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.28/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

62151

Barbershop

Beauty Salons

1.8xGap Ratio

43% fewer businesses than national average

High Demand

Beauty SalonHair Salon

Local Density

1.35/10k

National Avg

2.36/10k

Local Businesses

NAICS Code

812112

Other Support Services Business

Other Support Services

1.7xGap Ratio

42% fewer businesses than national average

High Demand

Other Support Services ServiceProfessional Other

Local Density

0.21/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

5619

Offices of Other Health Practitioners Business

Offices of Other Health Practitioners

1.7xGap Ratio

42% fewer businesses than national average

High Demand

Offices of Other Health Practitioners ServiceProfessional Offices

Local Density

3.48/10k

National Avg

5.96/10k

Local Businesses

NAICS Code

6213

Plumbing, Heating, and Air-Conditioning Contractors Business

Plumbing, Heating, and Air-Conditioning Contractors

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Plumbing, Heating, and Air-Conditioning Contractors ServiceProfessional Plumbing

Local Density

1.85/10k

National Avg

3.04/10k

Local Businesses

NAICS Code

23822

Cooling tower installation Heating

Plumbing, Heating, and Air-Conditioning Contractors

1.6xGap Ratio

39% fewer businesses than national average

High Demand

air-conditioning (HVAC) contractors Duct work (eventilation

Local Density

1.85/10k

National Avg

3.04/10k

Local Businesses

NAICS Code

238220

Other Professional, Scientific, and Technical Services Business

Other Professional, Scientific, and Technical Services

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Other Professional, Scientific, and Technical Services ServiceProfessional Other

Local Density

1.35/10k

National Avg

2.20/10k

Local Businesses

NAICS Code

5419

Cargo Transport

General Freight Trucking

High Confidence

1.5xGap Ratio

34% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

2.06/10k

National Avg

3.14/10k

Local Businesses

NAICS Code

4841

claims adjustment and third party administration

Agencies, Brokerages, and Other Insurance Related Activities

High Confidence

1.4xGap Ratio

27% fewer businesses than national average

Moderate Demand

Local Density

3.06/10k

National Avg

4.19/10k

Local Businesses

NAICS Code

5242

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.63/10k

National Avg

2.19/10k

Local Businesses

NAICS Code

23821

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.63/10k

National Avg

2.19/10k

Local Businesses

NAICS Code

238210

Professional Travel

Travel Arrangement and Reservation Services

High Confidence

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Travel Arrangement and Reservation Services BusinessTravel Arrangement and Reservation Services Service

Local Density

0.21/10k

National Avg

0.28/10k

Local Businesses

NAICS Code

5615

Professional Services

Services to Buildings and Dwellings

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Services to Buildings and Dwellings BusinessServices to Buildings and Dwellings Service

Local Density

5.05/10k

National Avg

6.52/10k

Local Businesses

NAICS Code

5617

are also included

Building Equipment Contractors

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

central vacuum cleaning systemselevators

Local Density

4.55/10k

National Avg

5.80/10k

Local Businesses

NAICS Code

2382

Insurance Agent

Insurance Agencies and Brokerages

1.3xGap Ratio

21% fewer businesses than national average

Moderate Demand

Insurance BrokerInsurance Sales

Local Density

2.99/10k

National Avg

3.78/10k

Local Businesses

NAICS Code

52421

Insurance Agent

Insurance Agencies and Brokerages

1.3xGap Ratio

21% fewer businesses than national average

Moderate Demand

Insurance BrokerInsurance Sales

Local Density

2.99/10k

National Avg

3.78/10k

Local Businesses

NAICS Code

524210

Foundation, Structure, and Building Exterior Contractors Business

Foundation, Structure, and Building Exterior Contractors

1.2xGap Ratio

16% fewer businesses than national average

Moderate Demand

Foundation, Structure, and Building Exterior Contractors ServiceProfessional Foundation

Local Density

2.42/10k

National Avg

2.88/10k

Local Businesses

NAICS Code

2381

Medical Laboratories Business

Medical Laboratories

1.2xGap Ratio

16% fewer businesses than national average

Moderate Demand

Medical Laboratories ServiceProfessional Medical

Local Density

0.28/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

621511

Dog Daycare

Pet Care (except Veterinary) Services

1.2xGap Ratio

15% fewer businesses than national average

Moderate Demand

Dog WalkingPet Boarding

Local Density

0.43/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

81291

boarding

Pet Care (except Veterinary) Services

1.2xGap Ratio

15% fewer businesses than national average

Moderate Demand

groomingsitting

Local Density

0.43/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

812910

all trailers

Automotive Repair and Maintenance

1.1xGap Ratio

12% fewer businesses than national average

Moderate Demand

passenger carstrucks

Local Density

4.26/10k

National Avg

4.85/10k

Local Businesses

NAICS Code

8111

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