Business Opportunities in Roanoke, VA

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.3M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

11.2xGap Ratio

91% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.09/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

7115

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

11.2xGap Ratio

91% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.09/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

71151

commercial

Independent Artists, Writers, and Performers

High Confidence

11.2xGap Ratio

91% fewer businesses than national average

High Demand

Local Density

0.09/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

711510

Architect

Architectural Services

6.2xGap Ratio

84% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.09/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

54131

Architect

Architectural Services

6.2xGap Ratio

84% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.09/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

541310

Boutique

Specialty Food Retailers

4.0xGap Ratio

75% fewer businesses than national average

High Demand

Retail ShopSpecialty Retailer

Local Density

0.12/10k

National Avg

0.46/10k

Local Businesses

NAICS Code

4452

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services Business

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

3.9xGap Ratio

74% fewer businesses than national average

High Demand

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services ServiceProfessional Computing

Local Density

0.09/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

5182

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services Business

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

3.9xGap Ratio

74% fewer businesses than national average

High Demand

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services ServiceProfessional Computing

Local Density

0.09/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

51821

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services Business

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

3.9xGap Ratio

74% fewer businesses than national average

High Demand

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services ServiceProfessional Computing

Local Density

0.09/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

518210

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence

3.9xGap Ratio

74% fewer businesses than national average

High Demand

Custom Computer Programming Services ServiceProfessional Custom

Local Density

0.46/10k

National Avg

1.80/10k

Local Businesses

NAICS Code

541511

Other Support Services Business

Other Support Services

3.2xGap Ratio

68% fewer businesses than national average

High Demand

Other Support Services ServiceProfessional Other

Local Density

0.12/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

5619

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

3.0xGap Ratio

67% fewer businesses than national average

High Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

0.49/10k

National Avg

1.48/10k

Local Businesses

NAICS Code

541512

Professional Specialized

Specialized Design Services

High Confidence

2.7xGap Ratio

64% fewer businesses than national average

High Demand

Specialized Design Services BusinessSpecialized Design Services Service

Local Density

0.35/10k

National Avg

0.95/10k

Local Businesses

NAICS Code

5414

Office Administrative Services Business

Office Administrative Services

2.7xGap Ratio

64% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.32/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

5611

Office Administrative Services Business

Office Administrative Services

2.7xGap Ratio

64% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.32/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

56111

financial planning

Office Administrative Services

2.7xGap Ratio

64% fewer businesses than national average

High Demand

Local Density

0.32/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

561110

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

2.3xGap Ratio

57% fewer businesses than national average

High Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.12/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

56171

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

2.3xGap Ratio

57% fewer businesses than national average

High Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.12/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

561710

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.88/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.88/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

54151

Cargo Transport

General Freight Trucking, Local

High Confidence

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.52/10k

National Avg

1.05/10k

Local Businesses

NAICS Code

48411

Cargo Transport

General Freight Trucking, Local

High Confidence

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.52/10k

National Avg

1.05/10k

Local Businesses

NAICS Code

484110

advertising material distribution services

Advertising, Public Relations, and Related Services

1.9xGap Ratio

46% fewer businesses than national average

High Demand

direct mail advertisingindependent media representation

Local Density

0.52/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

5418

Fix-It Service

Other Personal and Household Goods Repair and Maintenance

High Confidence

1.8xGap Ratio

45% fewer businesses than national average

High Demand

Maintenance ShopRepair Service

Local Density

0.09/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

81149

garments

Other Personal and Household Goods Repair and Maintenance

High Confidence

1.8xGap Ratio

45% fewer businesses than national average

High Demand

Local Density

0.09/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

811490

Professional Residential

Residential Property Managers

1.8xGap Ratio

45% fewer businesses than national average

High Demand

Residential Property Managers BusinessResidential Property Managers Service

Local Density

0.90/10k

National Avg

1.62/10k

Local Businesses

NAICS Code

531311

manicures

Nail Salons

1.8xGap Ratio

44% fewer businesses than national average

High Demand

nail extensionspedicures

Local Density

0.49/10k

National Avg

0.88/10k

Local Businesses

NAICS Code

812113

Cargo Transport

General Freight Trucking, Long-Distance, Truckload

High Confidence

1.7xGap Ratio

42% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.84/10k

National Avg

1.45/10k

Local Businesses

NAICS Code

484121

All Other Professional, Scientific, and Technical Services Business

All Other Professional, Scientific, and Technical Services

High Confidence

1.7xGap Ratio

40% fewer businesses than national average

High Demand

All Other Professional, Scientific, and Technical Services ServiceProfessional All

Local Density

0.32/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

54199

Appraisal (except real estate) services Marine surveyor (i

All Other Professional, Scientific, and Technical Services

High Confidence

1.7xGap Ratio

40% fewer businesses than national average

High Demand

Local Density

0.32/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

541990

Costume rental Formal wear rental Furniture (i

Other Consumer Goods Rental

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Local Density

0.09/10k

National Avg

0.14/10k

Local Businesses

NAICS Code

53228

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.6xGap Ratio

38% fewer businesses than national average

High Demand

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.36/10k

National Avg

2.19/10k

Local Businesses

NAICS Code

23821

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.6xGap Ratio

38% fewer businesses than national average

High Demand

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.36/10k

National Avg

2.19/10k

Local Businesses

NAICS Code

238210

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence

1.6xGap Ratio

38% fewer businesses than national average

High Demand

Corporate AdvisorManagement Consulting

Local Density

3.99/10k

National Avg

6.43/10k

Local Businesses

138

NAICS Code

5416

Other Computer Related Services Business

Other Computer Related Services

High Confidence

1.6xGap Ratio

37% fewer businesses than national average

High Demand

Other Computer Related Services ServiceProfessional Other

Local Density

0.14/10k

National Avg

0.23/10k

Local Businesses

NAICS Code

541519

commercial furniture and equipment

Specialized Freight Trucking

1.6xGap Ratio

37% fewer businesses than national average

High Demand

flatbedsinstitutional

Local Density

0.75/10k

National Avg

1.19/10k

Local Businesses

NAICS Code

4842

Dog Daycare

Pet Care (except Veterinary) Services

1.6xGap Ratio

36% fewer businesses than national average

High Demand

Dog WalkingPet Boarding

Local Density

0.32/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

81291

boarding

Pet Care (except Veterinary) Services

1.6xGap Ratio

36% fewer businesses than national average

High Demand

groomingsitting

Local Density

0.32/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

812910

collecting rents and overseeing other services (e

Real Estate Property Managers

1.6xGap Ratio

36% fewer businesses than national average

High Demand

such as collecting rents and overseeing other services (e

Local Density

1.39/10k

National Avg

2.16/10k

Local Businesses

NAICS Code

53131

hospitals or HMO medical centers

Offices of Physicians, Mental Health Specialists

High Confidence

1.5xGap Ratio

35% fewer businesses than national average

High Demand

Local Density

0.17/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

621112

Consumer Goods Rental Business

Consumer Goods Rental

1.5xGap Ratio

34% fewer businesses than national average

High Demand

Consumer Goods Rental ServiceProfessional Consumer

Local Density

0.17/10k

National Avg

0.26/10k

Local Businesses

NAICS Code

5322

Performing Arts Companies Business

Performing Arts Companies

1.5xGap Ratio

33% fewer businesses than national average

High Demand

Performing Arts Companies ServiceProfessional Performing

Local Density

0.12/10k

National Avg

0.17/10k

Local Businesses

NAICS Code

7111

Concierge Service

All Other Personal Services

High Confidence

1.4xGap Ratio

30% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

0.38/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

81299

Concierge Service

All Other Personal Services

High Confidence

1.4xGap Ratio

30% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

0.38/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

812990

Accountant

Other Accounting Services

High Confidence

1.4xGap Ratio

26% fewer businesses than national average

Moderate Demand

Bookkeeping ServiceCPA

Local Density

0.87/10k

National Avg

1.17/10k

Local Businesses

NAICS Code

541219

Business Support Services Business

Business Support Services

1.4xGap Ratio

26% fewer businesses than national average

Moderate Demand

Business Support Services ServiceProfessional Business

Local Density

0.49/10k

National Avg

0.66/10k

Local Businesses

NAICS Code

5614

Other Services to Buildings and Dwellings Business

Other Services to Buildings and Dwellings

High Confidence

1.4xGap Ratio

26% fewer businesses than national average

Moderate Demand

Other Services to Buildings and Dwellings ServiceProfessional Other

Local Density

0.23/10k

National Avg

0.31/10k

Local Businesses

NAICS Code

56179

Building exterior cleaning services (except sandblasting

Other Services to Buildings and Dwellings

High Confidence

1.4xGap Ratio

26% fewer businesses than national average

Moderate Demand

Local Density

0.23/10k

National Avg

0.31/10k

Local Businesses

NAICS Code

561790

Concierge Service

Other Personal Services

1.3xGap Ratio

24% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

1.24/10k

National Avg

1.64/10k

Local Businesses

NAICS Code

8129

building inspection services

Architectural, Engineering, and Related Services

1.3xGap Ratio

24% fewer businesses than national average

Moderate Demand

drafting servicesgeophysical surveying and mapping services

Local Density

2.48/10k

National Avg

3.24/10k

Local Businesses

NAICS Code

5413

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