Business Opportunities in Portland-Vancouver-Hillsboro, OR-WA

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

2.4M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Professional RV

RV (Recreational Vehicle) Parks and Recreational Camps

6.1xGap Ratio

84% fewer businesses than national average

High Demand

RV (Recreational Vehicle) Parks and Recreational Camps BusinessRV (Recreational Vehicle) Parks and Recreational Camps Service

Local Density

0.01/10k

National Avg

0.08/10k

Local Businesses

NAICS Code

7212

day) Recreational vehicle parks Cross-References

RV (Recreational Vehicle) Parks and Recreational Camps

6.1xGap Ratio

84% fewer businesses than national average

High Demand

Local Density

0.01/10k

National Avg

0.08/10k

Local Businesses

NAICS Code

72121

clothes dryers

Home and Garden Equipment and Appliance Repair and Maintenance

High Confidence

4.4xGap Ratio

77% fewer businesses than national average

High Demand

edgerslawnmowers

Local Density

0.01/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

81141

Costume rental Formal wear rental Furniture (i

Other Consumer Goods Rental

4.3xGap Ratio

77% fewer businesses than national average

High Demand

Local Density

0.03/10k

National Avg

0.14/10k

Local Businesses

NAICS Code

53228

Creative Professional

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures

High Confidence

3.5xGap Ratio

71% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.02/10k

National Avg

0.09/10k

Local Businesses

NAICS Code

7114

Creative Professional

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures

High Confidence

3.5xGap Ratio

71% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.02/10k

National Avg

0.09/10k

Local Businesses

NAICS Code

71141

activities

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures

High Confidence

3.5xGap Ratio

71% fewer businesses than national average

High Demand

representing clients in contract negotiationssuch as representing clients in contract negotiations

Local Density

0.02/10k

National Avg

0.09/10k

Local Businesses

NAICS Code

711410

all trailers

All Other Automotive Repair and Maintenance

High Confidence

3.4xGap Ratio

71% fewer businesses than national average

High Demand

passenger carstrucks

Local Density

0.01/10k

National Avg

0.04/10k

Local Businesses

NAICS Code

811198

Other Business Support Services Business

Other Business Support Services

High Confidence

3.2xGap Ratio

69% fewer businesses than national average

High Demand

Other Business Support Services ServiceProfessional Other

Local Density

0.02/10k

National Avg

0.08/10k

Local Businesses

NAICS Code

56149

Claims Adjusting Business

Claims Adjusting

High Confidence

3.0xGap Ratio

67% fewer businesses than national average

High Demand

Claims Adjusting ServiceProfessional Claims

Local Density

0.02/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

524291

clothes dryers

Appliance Repair and Maintenance

High Confidence

2.9xGap Ratio

66% fewer businesses than national average

High Demand

refrigeratorsroom air-conditioners

Local Density

0.01/10k

National Avg

0.04/10k

Local Businesses

NAICS Code

811412

Medical Laboratories Business

Medical Laboratories

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Medical Laboratories ServiceProfessional Medical

Local Density

0.14/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

621511

Consumer Goods Rental Business

Consumer Goods Rental

2.4xGap Ratio

58% fewer businesses than national average

High Demand

Consumer Goods Rental ServiceProfessional Consumer

Local Density

0.11/10k

National Avg

0.26/10k

Local Businesses

NAICS Code

5322

Professional Surveying

Surveying and Mapping (except Geophysical) Services

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Surveying and Mapping (except Geophysical) Services BusinessSurveying and Mapping (except Geophysical) Services Service

Local Density

0.02/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

54137

Professional Surveying

Surveying and Mapping (except Geophysical) Services

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Surveying and Mapping (except Geophysical) Services BusinessSurveying and Mapping (except Geophysical) Services Service

Local Density

0.02/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

541370

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.26/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

6215

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.26/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

62151

All Other Consumer Goods Rental Business

All Other Consumer Goods Rental

2.0xGap Ratio

49% fewer businesses than national average

High Demand

All Other Consumer Goods Rental ServiceProfessional All

Local Density

0.02/10k

National Avg

0.03/10k

Local Businesses

NAICS Code

532289

Claims adjusting

Other Insurance Related Activities

1.9xGap Ratio

49% fewer businesses than national average

High Demand

insurance Insurance plan administrative servicesthird party Insurance actuarial services Insurance claims adjusting Cross-References

Local Density

0.12/10k

National Avg

0.24/10k

Local Businesses

NAICS Code

52429

Other Computer Related Services Business

Other Computer Related Services

High Confidence

1.7xGap Ratio

41% fewer businesses than national average

High Demand

Other Computer Related Services ServiceProfessional Other

Local Density

0.14/10k

National Avg

0.23/10k

Local Businesses

NAICS Code

541519

Nonresidential Property Managers Business

Nonresidential Property Managers

1.5xGap Ratio

35% fewer businesses than national average

High Demand

Nonresidential Property Managers ServiceProfessional Nonresidential

Local Density

0.24/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

531312

Cargo Transport

General Freight Trucking, Local

High Confidence

1.5xGap Ratio

34% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.69/10k

National Avg

1.05/10k

Local Businesses

168

NAICS Code

48411

Cargo Transport

General Freight Trucking, Local

High Confidence

1.5xGap Ratio

34% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.69/10k

National Avg

1.05/10k

Local Businesses

168

NAICS Code

484110

hospitals or HMO medical centers

Offices of Physicians, Mental Health Specialists

High Confidence

1.5xGap Ratio

33% fewer businesses than national average

High Demand

Local Density

0.18/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

621112

Escrow Services

Other Activities Related to Real Estate

High Confidence

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Property ManagementReal Estate Appraisal

Local Density

0.34/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

53139

Escrow Services

Other Activities Related to Real Estate

High Confidence

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Property ManagementReal Estate Appraisal

Local Density

0.34/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

531390

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) Business

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works)

1.4xGap Ratio

31% fewer businesses than national average

Moderate Demand

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) ServiceProfessional Lessors

Local Density

0.01/10k

National Avg

0.02/10k

Local Businesses

NAICS Code

5331

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) Business

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works)

1.4xGap Ratio

31% fewer businesses than national average

Moderate Demand

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) ServiceProfessional Lessors

Local Density

0.01/10k

National Avg

0.02/10k

Local Businesses

NAICS Code

53311

and/or franchise agreements

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works)

1.4xGap Ratio

31% fewer businesses than national average

Moderate Demand

brand namesfor which a royalty payment or licensing fee is paid to the asset holder

Local Density

0.01/10k

National Avg

0.02/10k

Local Businesses

NAICS Code

533110

Professional Sound

Sound Recording Industries

High Confidence

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Sound Recording Industries BusinessSound Recording Industries Service

Local Density

0.05/10k

National Avg

0.07/10k

Local Businesses

NAICS Code

5122

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.20/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

56171

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.20/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

561710

Other Services to Buildings and Dwellings Business

Other Services to Buildings and Dwellings

High Confidence

1.3xGap Ratio

24% fewer businesses than national average

Moderate Demand

Other Services to Buildings and Dwellings ServiceProfessional Other

Local Density

0.24/10k

National Avg

0.31/10k

Local Businesses

NAICS Code

56179

Building exterior cleaning services (except sandblasting

Other Services to Buildings and Dwellings

High Confidence

1.3xGap Ratio

24% fewer businesses than national average

Moderate Demand

Local Density

0.24/10k

National Avg

0.31/10k

Local Businesses

NAICS Code

561790

Professional Travel

Travel Arrangement and Reservation Services

High Confidence

1.3xGap Ratio

23% fewer businesses than national average

Moderate Demand

Travel Arrangement and Reservation Services BusinessTravel Arrangement and Reservation Services Service

Local Density

0.22/10k

National Avg

0.28/10k

Local Businesses

NAICS Code

5615

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Freelance ArtistIndependent Writer

Local Density

0.75/10k

National Avg

0.97/10k

Local Businesses

182

NAICS Code

7115

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Freelance ArtistIndependent Writer

Local Density

0.75/10k

National Avg

0.97/10k

Local Businesses

182

NAICS Code

71151

commercial

Independent Artists, Writers, and Performers

High Confidence

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Local Density

0.75/10k

National Avg

0.97/10k

Local Businesses

182

NAICS Code

711510

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

1.2xGap Ratio

15% fewer businesses than national average

Moderate Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

1.26/10k

National Avg

1.48/10k

Local Businesses

305

NAICS Code

541512

Cargo Transport

General Freight Trucking, Long-Distance, Less Than Truckload

1.2xGap Ratio

15% fewer businesses than national average

Moderate Demand

Delivery ServiceFreight Hauling

Local Density

0.15/10k

National Avg

0.17/10k

Local Businesses

NAICS Code

484122

Fix-It Service

Other Personal and Household Goods Repair and Maintenance

High Confidence

1.2xGap Ratio

14% fewer businesses than national average

Moderate Demand

Maintenance ShopRepair Service

Local Density

0.14/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

81149

garments

Other Personal and Household Goods Repair and Maintenance

High Confidence

1.2xGap Ratio

14% fewer businesses than national average

Moderate Demand

Local Density

0.14/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

811490

Professional Used

Used Car Dealers

1.1xGap Ratio

12% fewer businesses than national average

Moderate Demand

Used Car Dealers BusinessUsed Car Dealers Service

Local Density

0.47/10k

National Avg

0.54/10k

Local Businesses

114

NAICS Code

44112

Antique auto dealers Light truck dealers

Used Car Dealers

1.1xGap Ratio

12% fewer businesses than national average

Moderate Demand

passenger and cargo vanssport utility vehicles

Local Density

0.47/10k

National Avg

0.54/10k

Local Businesses

114

NAICS Code

441120

Automotive detail shops Mobile car and truck washes Car washes Self-service car washes

Car Washes

1.1xGap Ratio

12% fewer businesses than national average

Moderate Demand

passenger carstrailers

Local Density

0.32/10k

National Avg

0.36/10k

Local Businesses

NAICS Code

811192

Concierge Service

All Other Personal Services

High Confidence

1.1xGap Ratio

11% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

0.47/10k

National Avg

0.53/10k

Local Businesses

115

NAICS Code

81299

Concierge Service

All Other Personal Services

High Confidence

1.1xGap Ratio

11% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

0.47/10k

National Avg

0.53/10k

Local Businesses

115

NAICS Code

812990

boxers

Other Spectator Sports

High Confidence

1.1xGap Ratio

6% fewer businesses than national average

Balanced

carsdogs

Local Density

0.03/10k

National Avg

0.03/10k

Local Businesses

NAICS Code

711219

are also included

Building Equipment Contractors

1.0xGap Ratio

3% fewer businesses than national average

Balanced

central vacuum cleaning systemselevators

Local Density

5.61/10k

National Avg

5.80/10k

Local Businesses

1,361

NAICS Code

2382

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.0xGap Ratio

3% fewer businesses than national average

Balanced

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

2.13/10k

National Avg

2.19/10k

Local Businesses

517

NAICS Code

23821

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