Business Opportunities in Midland, TX

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.1M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence

8.0xGap Ratio

88% fewer businesses than national average

High Demand

Custom Computer Programming Services ServiceProfessional Custom

Local Density

0.22/10k

National Avg

1.80/10k

Local Businesses

NAICS Code

541511

Offices of Mental Health Practitioners (except Physicians) Business

Offices of Mental Health Practitioners (except Physicians)

High Confidence

5.4xGap Ratio

82% fewer businesses than national average

High Demand

Offices of Mental Health Practitioners (except Physicians) ServiceProfessional Offices

Local Density

0.22/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

62133

hospitals or HMO medical centers

Offices of Mental Health Practitioners (except Physicians)

High Confidence

5.4xGap Ratio

82% fewer businesses than national average

High Demand

Local Density

0.22/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

621330

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.87/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.87/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

54151

Boutique

Specialty Food Retailers

2.1xGap Ratio

51% fewer businesses than national average

High Demand

Retail ShopSpecialty Retailer

Local Density

0.22/10k

National Avg

0.46/10k

Local Businesses

NAICS Code

4452

Landscaping Services Business

Landscaping Services

High Confidence

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Landscaping Services ServiceProfessional Landscaping

Local Density

1.65/10k

National Avg

3.25/10k

Local Businesses

NAICS Code

56173

Landscaping Services Business

Landscaping Services

High Confidence

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Landscaping Services ServiceProfessional Landscaping

Local Density

1.65/10k

National Avg

3.25/10k

Local Businesses

NAICS Code

561730

advertising material distribution services

Advertising, Public Relations, and Related Services

1.8xGap Ratio

46% fewer businesses than national average

High Demand

direct mail advertisingindependent media representation

Local Density

0.52/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

5418

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

1.5xGap Ratio

34% fewer businesses than national average

High Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

0.97/10k

National Avg

1.48/10k

Local Businesses

NAICS Code

541512

Barbershop

Beauty Salons

1.4xGap Ratio

30% fewer businesses than national average

Moderate Demand

Beauty SalonHair Salon

Local Density

1.65/10k

National Avg

2.36/10k

Local Businesses

NAICS Code

812112

Building Finishing Contractors Business

Building Finishing Contractors

High Confidence

1.4xGap Ratio

29% fewer businesses than national average

Moderate Demand

Building Finishing Contractors ServiceProfessional Building

Local Density

2.55/10k

National Avg

3.58/10k

Local Businesses

NAICS Code

2383

Custom Home Construction

Residential Building Construction

High Confidence

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

Home Addition ServicesHome Builder

Local Density

4.57/10k

National Avg

6.08/10k

Local Businesses

NAICS Code

2361

commercial and industrial photography

Photographic Services

High Confidence

1.3xGap Ratio

25% fewer businesses than national average

Moderate Demand

portrait photographyspecial events photography

Local Density

0.22/10k

National Avg

0.30/10k

Local Businesses

NAICS Code

54192

Business Support Services Business

Business Support Services

1.3xGap Ratio

21% fewer businesses than national average

Moderate Demand

Business Support Services ServiceProfessional Business

Local Density

0.52/10k

National Avg

0.66/10k

Local Businesses

NAICS Code

5614

all trailers or (2) engine repair and replacement

General Automotive Repair

1.3xGap Ratio

20% fewer businesses than national average

Moderate Demand

passenger carstrucks

Local Density

1.80/10k

National Avg

2.25/10k

Local Businesses

NAICS Code

811111

Barber shops Hair stylist shops Beauty salons Nail salons Cosmetology salons Cross-References

Hair, Nail, and Skin Care Services

1.3xGap Ratio

20% fewer businesses than national average

Moderate Demand

Local Density

2.92/10k

National Avg

3.66/10k

Local Businesses

NAICS Code

81211

Other Support Services Business

Other Support Services

1.2xGap Ratio

18% fewer businesses than national average

Moderate Demand

Other Support Services ServiceProfessional Other

Local Density

0.30/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

5619

Professional Services

Services to Buildings and Dwellings

1.2xGap Ratio

16% fewer businesses than national average

Moderate Demand

Services to Buildings and Dwellings BusinessServices to Buildings and Dwellings Service

Local Density

5.47/10k

National Avg

6.52/10k

Local Businesses

NAICS Code

5617

Concierge Service

All Other Personal Services

High Confidence

1.2xGap Ratio

15% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

0.45/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

81299

Concierge Service

All Other Personal Services

High Confidence

1.2xGap Ratio

15% fewer businesses than national average

Moderate Demand

Errand ServicePersonal Shopper

Local Density

0.45/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

812990

Foundation, Structure, and Building Exterior Contractors Business

Foundation, Structure, and Building Exterior Contractors

1.2xGap Ratio

14% fewer businesses than national average

Moderate Demand

Foundation, Structure, and Building Exterior Contractors ServiceProfessional Foundation

Local Density

2.47/10k

National Avg

2.88/10k

Local Businesses

NAICS Code

2381

Offices of Other Health Practitioners Business

Offices of Other Health Practitioners

1.1xGap Ratio

9% fewer businesses than national average

Moderate Demand

Offices of Other Health Practitioners ServiceProfessional Offices

Local Density

5.40/10k

National Avg

5.96/10k

Local Businesses

NAICS Code

6213

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

1.1xGap Ratio

8% fewer businesses than national average

Balanced

Property BrokerReal Estate Agent

Local Density

4.27/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

5312

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

1.1xGap Ratio

8% fewer businesses than national average

Balanced

Property BrokerReal Estate Agent

Local Density

4.27/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

53121

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

1.1xGap Ratio

8% fewer businesses than national average

Balanced

Property BrokerReal Estate Agent

Local Density

4.27/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

531210

manicures

Nail Salons

1.1xGap Ratio

7% fewer businesses than national average

Balanced

nail extensionspedicures

Local Density

0.82/10k

National Avg

0.88/10k

Local Businesses

NAICS Code

812113

Professional Specialized

Specialized Design Services

High Confidence

1.1xGap Ratio

6% fewer businesses than national average

Balanced

Specialized Design Services BusinessSpecialized Design Services Service

Local Density

0.90/10k

National Avg

0.95/10k

Local Businesses

NAICS Code

5414

all trailers

Automotive Mechanical and Electrical Repair and Maintenance

1.1xGap Ratio

5% fewer businesses than national average

Balanced

passenger carstrucks

Local Density

2.40/10k

National Avg

2.51/10k

Local Businesses

NAICS Code

81111

barber and beauty shops

Personal Care Services

1.0xGap Ratio

3% fewer businesses than national average

Balanced

that provide appearance care services to individual consumers

Local Density

4.57/10k

National Avg

4.69/10k

Local Businesses

NAICS Code

8121

Professional Used

Used Car Dealers

1.0xGap Ratio

2% fewer businesses than national average

Balanced

Used Car Dealers BusinessUsed Car Dealers Service

Local Density

0.52/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

44112

Antique auto dealers Light truck dealers

Used Car Dealers

1.0xGap Ratio

2% fewer businesses than national average

Balanced

passenger and cargo vanssport utility vehicles

Local Density

0.52/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

441120

Other Professional, Scientific, and Technical Services Business

Other Professional, Scientific, and Technical Services

1.0xGap Ratio

1% fewer businesses than national average

Balanced

Other Professional, Scientific, and Technical Services ServiceProfessional Other

Local Density

2.17/10k

National Avg

2.20/10k

Local Businesses

NAICS Code

5419

Concierge Service

Other Personal Services

0.9xGap Ratio

5% more businesses than national average

Balanced

Errand ServicePersonal Shopper

Local Density

1.72/10k

National Avg

1.64/10k

Local Businesses

NAICS Code

8129

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

0.9xGap Ratio

11% more businesses than national average

Saturated

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.60/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

6215

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

0.9xGap Ratio

11% more businesses than national average

Saturated

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.60/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

62151

All Other Professional, Scientific, and Technical Services Business

All Other Professional, Scientific, and Technical Services

High Confidence

0.9xGap Ratio

12% more businesses than national average

Saturated

All Other Professional, Scientific, and Technical Services ServiceProfessional All

Local Density

0.60/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

54199

Appraisal (except real estate) services Marine surveyor (i

All Other Professional, Scientific, and Technical Services

High Confidence

0.9xGap Ratio

12% more businesses than national average

Saturated

Local Density

0.60/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

541990

offices of notaries

Legal Services

0.9xGap Ratio

15% more businesses than national average

Saturated

paralegal servicesthose offered by offices of lawyers

Local Density

6.07/10k

National Avg

5.29/10k

Local Businesses

NAICS Code

5411

Plumbing, Heating, and Air-Conditioning Contractors Business

Plumbing, Heating, and Air-Conditioning Contractors

0.9xGap Ratio

16% more businesses than national average

Saturated

Plumbing, Heating, and Air-Conditioning Contractors ServiceProfessional Plumbing

Local Density

3.52/10k

National Avg

3.04/10k

Local Businesses

NAICS Code

23822

Cooling tower installation Heating

Plumbing, Heating, and Air-Conditioning Contractors

0.9xGap Ratio

16% more businesses than national average

Saturated

air-conditioning (HVAC) contractors Duct work (eventilation

Local Density

3.52/10k

National Avg

3.04/10k

Local Businesses

NAICS Code

238220

claims adjustment and third party administration

Agencies, Brokerages, and Other Insurance Related Activities

High Confidence

0.9xGap Ratio

16% more businesses than national average

Saturated

Local Density

4.87/10k

National Avg

4.19/10k

Local Businesses

NAICS Code

5242

Professional Residential

Residential Property Managers

0.9xGap Ratio

16% more businesses than national average

Saturated

Residential Property Managers BusinessResidential Property Managers Service

Local Density

1.87/10k

National Avg

1.62/10k

Local Businesses

NAICS Code

531311

are also included

Building Equipment Contractors

0.8xGap Ratio

23% more businesses than national average

Saturated

central vacuum cleaning systemselevators

Local Density

7.20/10k

National Avg

5.80/10k

Local Businesses

NAICS Code

2382

Insurance Agent

Insurance Agencies and Brokerages

0.8xGap Ratio

23% more businesses than national average

Saturated

Insurance BrokerInsurance Sales

Local Density

4.65/10k

National Avg

3.78/10k

Local Businesses

NAICS Code

52421

Insurance Agent

Insurance Agencies and Brokerages

0.8xGap Ratio

23% more businesses than national average

Saturated

Insurance BrokerInsurance Sales

Local Density

4.65/10k

National Avg

3.78/10k

Local Businesses

NAICS Code

524210

Offices of Physical, Occupational and Speech Therapists, and Audiologists Business

Offices of Physical, Occupational and Speech Therapists, and Audiologists

0.8xGap Ratio

23% more businesses than national average

Saturated

Offices of Physical, Occupational and Speech Therapists, and Audiologists ServiceProfessional Offices

Local Density

1.65/10k

National Avg

1.34/10k

Local Businesses

NAICS Code

62134

Audiologists' offices Recreational (e

Offices of Physical, Occupational and Speech Therapists, and Audiologists

0.8xGap Ratio

23% more businesses than national average

Saturated

hospitals or HMO medical centers

Local Density

1.65/10k

National Avg

1.34/10k

Local Businesses

NAICS Code

621340

additions

Other Specialty Trade Contractors

0.8xGap Ratio

25% more businesses than national average

Saturated

alterationsmaintenance

Local Density

2.70/10k

National Avg

2.15/10k

Local Businesses

NAICS Code

2389

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

0.8xGap Ratio

25% more businesses than national average

Saturated

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.22/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

53132

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