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Business Opportunities in Elkhart-Goshen, IN

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.3M

High Demand

40

Moderate Demand

10

High Confidence

21

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand
1.1-1.5x Moderate
0.9-1.1x Balanced
<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Creative Professional

Independent Artists, Writers, and Performers

High Confidence
9.2xGap Ratio

89% fewer businesses than national average

High Demand

Related:

Freelance ArtistIndependent Writer

Local Density

0.11/10k

National Avg

0.97/10k

Local Businesses

3

NAICS Code

7115

Creative Professional

Independent Artists, Writers, and Performers

High Confidence
9.2xGap Ratio

89% fewer businesses than national average

High Demand

Related:

Freelance ArtistIndependent Writer

Local Density

0.11/10k

National Avg

0.97/10k

Local Businesses

3

NAICS Code

71151

commercial

Independent Artists, Writers, and Performers

High Confidence
9.2xGap Ratio

89% fewer businesses than national average

High Demand

Local Density

0.11/10k

National Avg

0.97/10k

Local Businesses

3

NAICS Code

711510

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence
6.0xGap Ratio

83% fewer businesses than national average

High Demand

Related:

Computer Systems Design Services ServiceProfessional Computer

Local Density

0.25/10k

National Avg

1.48/10k

Local Businesses

7

NAICS Code

541512

Business Support Services Business

Business Support Services

4.7xGap Ratio

79% fewer businesses than national average

High Demand

Related:

Business Support Services ServiceProfessional Business

Local Density

0.14/10k

National Avg

0.66/10k

Local Businesses

4

NAICS Code

5614

Professional Residential

Residential Property Managers

4.6xGap Ratio

78% fewer businesses than national average

High Demand

Related:

Residential Property Managers BusinessResidential Property Managers Service

Local Density

0.35/10k

National Avg

1.62/10k

Local Businesses

10

NAICS Code

531311

Concierge Service

Other Personal Services

3.6xGap Ratio

72% fewer businesses than national average

High Demand

Related:

Errand ServicePersonal Shopper

Local Density

0.46/10k

National Avg

1.64/10k

Local Businesses

13

NAICS Code

8129

Nonresidential Property Managers Business

Nonresidential Property Managers

3.5xGap Ratio

71% fewer businesses than national average

High Demand

Related:

Nonresidential Property Managers ServiceProfessional Nonresidential

Local Density

0.11/10k

National Avg

0.37/10k

Local Businesses

3

NAICS Code

531312

collecting rents and overseeing other services (e

Real Estate Property Managers

3.3xGap Ratio

69% fewer businesses than national average

High Demand

Related:

such as collecting rents and overseeing other services (e

Local Density

0.67/10k

National Avg

2.16/10k

Local Businesses

19

NAICS Code

53131

Office Administrative Services Business

Office Administrative Services

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Related:

Office Administrative Services ServiceProfessional Office

Local Density

0.28/10k

National Avg

0.87/10k

Local Businesses

8

NAICS Code

5611

Office Administrative Services Business

Office Administrative Services

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Related:

Office Administrative Services ServiceProfessional Office

Local Density

0.28/10k

National Avg

0.87/10k

Local Businesses

8

NAICS Code

56111

financial planning

Office Administrative Services

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Local Density

0.28/10k

National Avg

0.87/10k

Local Businesses

8

NAICS Code

561110

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence
3.0xGap Ratio

67% fewer businesses than national average

High Demand

Related:

Custom Computer Programming Services ServiceProfessional Custom

Local Density

0.60/10k

National Avg

1.80/10k

Local Businesses

17

NAICS Code

541511

offices of notaries

Legal Services

3.0xGap Ratio

67% fewer businesses than national average

High Demand

Related:

paralegal servicesthose offered by offices of lawyers

Local Density

1.75/10k

National Avg

5.29/10k

Local Businesses

50

NAICS Code

5411

Other Services to Buildings and Dwellings Business

Other Services to Buildings and Dwellings

High Confidence
3.0xGap Ratio

66% fewer businesses than national average

High Demand

Related:

Other Services to Buildings and Dwellings ServiceProfessional Other

Local Density

0.11/10k

National Avg

0.31/10k

Local Businesses

3

NAICS Code

56179

Building exterior cleaning services (except sandblasting

Other Services to Buildings and Dwellings

High Confidence
3.0xGap Ratio

66% fewer businesses than national average

High Demand

Local Density

0.11/10k

National Avg

0.31/10k

Local Businesses

3

NAICS Code

561790

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence
2.9xGap Ratio

65% fewer businesses than national average

High Demand

Related:

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.40/10k

National Avg

4.02/10k

Local Businesses

40

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence
2.9xGap Ratio

65% fewer businesses than national average

High Demand

Related:

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.40/10k

National Avg

4.02/10k

Local Businesses

40

NAICS Code

54151

Escrow Services

Activities Related to Real Estate

High Confidence
2.9xGap Ratio

65% fewer businesses than national average

High Demand

Related:

Property ManagementReal Estate Appraisal

Local Density

1.12/10k

National Avg

3.21/10k

Local Businesses

32

NAICS Code

5313

Other Professional, Scientific, and Technical Services Business

Other Professional, Scientific, and Technical Services

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Related:

Other Professional, Scientific, and Technical Services ServiceProfessional Other

Local Density

0.88/10k

National Avg

2.20/10k

Local Businesses

25

NAICS Code

5419

hospitals or HMO medical centers

Offices of All Other Health Practitioners

High Confidence
2.2xGap Ratio

55% fewer businesses than national average

High Demand

Local Density

0.49/10k

National Avg

1.09/10k

Local Businesses

14

NAICS Code

62139

Boutique

Specialty Food Retailers

2.2xGap Ratio

55% fewer businesses than national average

High Demand

Related:

Retail ShopSpecialty Retailer

Local Density

0.21/10k

National Avg

0.46/10k

Local Businesses

6

NAICS Code

4452

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence
2.1xGap Ratio

53% fewer businesses than national average

High Demand

Related:

Corporate AdvisorManagement Consulting

Local Density

3.05/10k

National Avg

6.43/10k

Local Businesses

87

NAICS Code

5416

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence
2.1xGap Ratio

52% fewer businesses than national average

High Demand

Related:

Property BrokerReal Estate Agent

Local Density

2.25/10k

National Avg

4.65/10k

Local Businesses

64

NAICS Code

5312

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence
2.1xGap Ratio

52% fewer businesses than national average

High Demand

Related:

Property BrokerReal Estate Agent

Local Density

2.25/10k

National Avg

4.65/10k

Local Businesses

64

NAICS Code

53121

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence
2.1xGap Ratio

52% fewer businesses than national average

High Demand

Related:

Property BrokerReal Estate Agent

Local Density

2.25/10k

National Avg

4.65/10k

Local Businesses

64

NAICS Code

531210

Offices of Physical, Occupational and Speech Therapists, and Audiologists Business

Offices of Physical, Occupational and Speech Therapists, and Audiologists

2.0xGap Ratio

50% fewer businesses than national average

High Demand

Related:

Offices of Physical, Occupational and Speech Therapists, and Audiologists ServiceProfessional Offices

Local Density

0.67/10k

National Avg

1.34/10k

Local Businesses

19

NAICS Code

62134

Audiologists' offices Recreational (e

Offices of Physical, Occupational and Speech Therapists, and Audiologists

2.0xGap Ratio

50% fewer businesses than national average

High Demand

Related:

hospitals or HMO medical centers

Local Density

0.67/10k

National Avg

1.34/10k

Local Businesses

19

NAICS Code

621340

building inspection services

Architectural, Engineering, and Related Services

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Related:

drafting servicesgeophysical surveying and mapping services

Local Density

1.65/10k

National Avg

3.24/10k

Local Businesses

47

NAICS Code

5413

advertising material distribution services

Advertising, Public Relations, and Related Services

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Related:

direct mail advertisingindependent media representation

Local Density

0.49/10k

National Avg

0.97/10k

Local Businesses

14

NAICS Code

5418

hospitals or HMO medical centers

Offices of All Other Miscellaneous Health Practitioners

High Confidence
1.9xGap Ratio

47% fewer businesses than national average

High Demand

Local Density

0.46/10k

National Avg

0.86/10k

Local Businesses

13

NAICS Code

621399

Accountant

Other Accounting Services

High Confidence
1.9xGap Ratio

46% fewer businesses than national average

High Demand

Related:

Bookkeeping ServiceCPA

Local Density

0.63/10k

National Avg

1.17/10k

Local Businesses

18

NAICS Code

541219

Barber shops Hair stylist shops Beauty salons Nail salons Cosmetology salons Cross-References

Hair, Nail, and Skin Care Services

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Local Density

2.21/10k

National Avg

3.66/10k

Local Businesses

63

NAICS Code

81211

Day spas Depilatory or electrolysis (i

Other Personal Care Services

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Local Density

0.53/10k

National Avg

0.86/10k

Local Businesses

15

NAICS Code

81219

claims adjustment and third party administration

Agencies, Brokerages, and Other Insurance Related Activities

High Confidence
1.6xGap Ratio

35% fewer businesses than national average

High Demand

Local Density

2.70/10k

National Avg

4.19/10k

Local Businesses

77

NAICS Code

5242

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

1.5xGap Ratio

35% fewer businesses than national average

High Demand

Related:

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.35/10k

National Avg

0.54/10k

Local Businesses

10

NAICS Code

6215

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

1.5xGap Ratio

35% fewer businesses than national average

High Demand

Related:

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.35/10k

National Avg

0.54/10k

Local Businesses

10

NAICS Code

62151

Insurance Agent

Insurance Agencies and Brokerages

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Related:

Insurance BrokerInsurance Sales

Local Density

2.53/10k

National Avg

3.78/10k

Local Businesses

72

NAICS Code

52421

Insurance Agent

Insurance Agencies and Brokerages

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Related:

Insurance BrokerInsurance Sales

Local Density

2.53/10k

National Avg

3.78/10k

Local Businesses

72

NAICS Code

524210

Accountant

Accounting, Tax Preparation, Bookkeeping, and Payroll Services

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Related:

Bookkeeping ServiceCPA

Local Density

2.60/10k

National Avg

3.88/10k

Local Businesses

74

NAICS Code

5412

auditing of accounting records

Accounting, Tax Preparation, Bookkeeping, and Payroll Services

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Related:

billingbookkeeping

Local Density

2.60/10k

National Avg

3.88/10k

Local Businesses

74

NAICS Code

54121

Fix-It Service

Other Personal and Household Goods Repair and Maintenance

High Confidence
1.5xGap Ratio

33% fewer businesses than national average

High Demand

Related:

Maintenance ShopRepair Service

Local Density

0.11/10k

National Avg

0.16/10k

Local Businesses

3

NAICS Code

81149

garments

Other Personal and Household Goods Repair and Maintenance

High Confidence
1.5xGap Ratio

33% fewer businesses than national average

High Demand

Local Density

0.11/10k

National Avg

0.16/10k

Local Businesses

3

NAICS Code

811490

barber and beauty shops

Personal Care Services

1.5xGap Ratio

33% fewer businesses than national average

High Demand

Related:

that provide appearance care services to individual consumers

Local Density

3.12/10k

National Avg

4.69/10k

Local Businesses

89

NAICS Code

8121

Day spas Depilatory or electrolysis (i

Other Personal Care Services

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

Local Density

0.53/10k

National Avg

0.78/10k

Local Businesses

15

NAICS Code

812199

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.4xGap Ratio

30% fewer businesses than national average

Moderate Demand

Related:

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.54/10k

National Avg

2.19/10k

Local Businesses

44

NAICS Code

23821

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

1.4xGap Ratio

30% fewer businesses than national average

Moderate Demand

Related:

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.54/10k

National Avg

2.19/10k

Local Businesses

44

NAICS Code

238210

Dog Daycare

Pet Care (except Veterinary) Services

1.3xGap Ratio

23% fewer businesses than national average

Moderate Demand

Related:

Dog WalkingPet Boarding

Local Density

0.39/10k

National Avg

0.50/10k

Local Businesses

11

NAICS Code

81291

boarding

Pet Care (except Veterinary) Services

1.3xGap Ratio

23% fewer businesses than national average

Moderate Demand

Related:

groomingsitting

Local Density

0.39/10k

National Avg

0.50/10k

Local Businesses

11

NAICS Code

812910

dwellings

Lessors of Real Estate

High Confidence
1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Related:

equity real estate investment trusts (REITs) primarily engaged in leasing buildingsor other real estate property to others

Local Density

2.98/10k

National Avg

3.86/10k

Local Businesses

85

NAICS Code

5311

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