Business Opportunities in Chico, CA

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.2M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Business Support Services Business

Business Support Services

5.4xGap Ratio

82% fewer businesses than national average

High Demand

Business Support Services ServiceProfessional Business

Local Density

0.12/10k

National Avg

0.66/10k

Local Businesses

NAICS Code

5614

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

5.2xGap Ratio

81% fewer businesses than national average

High Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

0.28/10k

National Avg

1.48/10k

Local Businesses

NAICS Code

541512

Motion Picture and Video Industries Business

Motion Picture and Video Industries

High Confidence

4.7xGap Ratio

79% fewer businesses than national average

High Demand

Motion Picture and Video Industries ServiceProfessional Motion

Local Density

0.12/10k

National Avg

0.57/10k

Local Businesses

NAICS Code

5121

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

3.7xGap Ratio

73% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.10/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

3.7xGap Ratio

73% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.10/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

54151

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence

3.5xGap Ratio

72% fewer businesses than national average

High Demand

Corporate AdvisorManagement Consulting

Local Density

1.83/10k

National Avg

6.43/10k

Local Businesses

NAICS Code

5416

Barbershop

Beauty Salons

3.4xGap Ratio

71% fewer businesses than national average

High Demand

Beauty SalonHair Salon

Local Density

0.69/10k

National Avg

2.36/10k

Local Businesses

NAICS Code

812112

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence

3.4xGap Ratio

71% fewer businesses than national average

High Demand

Custom Computer Programming Services ServiceProfessional Custom

Local Density

0.53/10k

National Avg

1.80/10k

Local Businesses

NAICS Code

541511

advertising material distribution services

Advertising, Public Relations, and Related Services

3.4xGap Ratio

71% fewer businesses than national average

High Demand

direct mail advertisingindependent media representation

Local Density

0.28/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

5418

Escrow Services

Other Activities Related to Real Estate

High Confidence

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

0.16/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

53139

Escrow Services

Other Activities Related to Real Estate

High Confidence

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

0.16/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

531390

Medical Laboratories Business

Medical Laboratories

2.8xGap Ratio

64% fewer businesses than national average

High Demand

Medical Laboratories ServiceProfessional Medical

Local Density

0.12/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

621511

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

2.2xGap Ratio

55% fewer businesses than national average

High Demand

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.24/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

6215

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

2.2xGap Ratio

55% fewer businesses than national average

High Demand

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.24/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

62151

Professional Used

Used Car Dealers

2.2xGap Ratio

55% fewer businesses than national average

High Demand

Used Car Dealers BusinessUsed Car Dealers Service

Local Density

0.24/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

44112

Antique auto dealers Light truck dealers

Used Car Dealers

2.2xGap Ratio

55% fewer businesses than national average

High Demand

passenger and cargo vanssport utility vehicles

Local Density

0.24/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

441120

Architect

Architectural Services

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.24/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

54131

Architect

Architectural Services

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.24/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

541310

Concierge Service

All Other Personal Services

High Confidence

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.24/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

81299

Concierge Service

All Other Personal Services

High Confidence

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.24/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

812990

Cargo Transport

General Freight Trucking, Local

High Confidence

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.49/10k

National Avg

1.05/10k

Local Businesses

NAICS Code

48411

Cargo Transport

General Freight Trucking, Local

High Confidence

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.49/10k

National Avg

1.05/10k

Local Businesses

NAICS Code

484110

Professional Specialized

Specialized Design Services

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Specialized Design Services BusinessSpecialized Design Services Service

Local Density

0.45/10k

National Avg

0.95/10k

Local Businesses

NAICS Code

5414

Barber shops Hair stylist shops Beauty salons Nail salons Cosmetology salons Cross-References

Hair, Nail, and Skin Care Services

2.1xGap Ratio

52% fewer businesses than national average

High Demand

Local Density

1.75/10k

National Avg

3.66/10k

Local Businesses

NAICS Code

81211

Other Professional, Scientific, and Technical Services Business

Other Professional, Scientific, and Technical Services

2.0xGap Ratio

50% fewer businesses than national average

High Demand

Other Professional, Scientific, and Technical Services ServiceProfessional Other

Local Density

1.10/10k

National Avg

2.20/10k

Local Businesses

NAICS Code

5419

Professional Tax

Tax Preparation Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Tax Preparation Services BusinessTax Preparation Services Service

Local Density

0.33/10k

National Avg

0.63/10k

Local Businesses

NAICS Code

541213

Office Administrative Services Business

Office Administrative Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.45/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

5611

Office Administrative Services Business

Office Administrative Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.45/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

56111

financial planning

Office Administrative Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Local Density

0.45/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

561110

Cargo Transport

General Freight Trucking, Long-Distance, Truckload

High Confidence

1.8xGap Ratio

44% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.81/10k

National Avg

1.45/10k

Local Businesses

NAICS Code

484121

Offices of Mental Health Practitioners (except Physicians) Business

Offices of Mental Health Practitioners (except Physicians)

High Confidence

1.8xGap Ratio

44% fewer businesses than national average

High Demand

Offices of Mental Health Practitioners (except Physicians) ServiceProfessional Offices

Local Density

0.69/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

62133

hospitals or HMO medical centers

Offices of Mental Health Practitioners (except Physicians)

High Confidence

1.8xGap Ratio

44% fewer businesses than national average

High Demand

Local Density

0.69/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

621330

Cargo Transport

General Freight Trucking, Long-Distance

High Confidence

1.7xGap Ratio

43% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

1.02/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

48412

barber and beauty shops

Personal Care Services

1.7xGap Ratio

41% fewer businesses than national average

High Demand

that provide appearance care services to individual consumers

Local Density

2.77/10k

National Avg

4.69/10k

Local Businesses

NAICS Code

8121

Cargo Transport

General Freight Trucking

High Confidence

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

1.91/10k

National Avg

3.14/10k

Local Businesses

NAICS Code

4841

hospitals or HMO medical centers

Offices of Physicians, Mental Health Specialists

High Confidence

1.6xGap Ratio

39% fewer businesses than national average

High Demand

Local Density

0.16/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

621112

building inspection services

Architectural, Engineering, and Related Services

1.6xGap Ratio

36% fewer businesses than national average

High Demand

drafting servicesgeophysical surveying and mapping services

Local Density

2.07/10k

National Avg

3.24/10k

Local Businesses

NAICS Code

5413

Concierge Service

Other Personal Services

1.6xGap Ratio

35% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

1.06/10k

National Avg

1.64/10k

Local Businesses

NAICS Code

8129

Nonresidential Property Managers Business

Nonresidential Property Managers

1.5xGap Ratio

33% fewer businesses than national average

Moderate Demand

Nonresidential Property Managers ServiceProfessional Nonresidential

Local Density

0.24/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

531312

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.12/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

53132

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.12/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

531320

Automotive detail shops Mobile car and truck washes Car washes Self-service car washes

Car Washes

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

passenger carstrailers

Local Density

0.24/10k

National Avg

0.36/10k

Local Businesses

NAICS Code

811192

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

Property BrokerReal Estate Agent

Local Density

3.17/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

5312

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

Property BrokerReal Estate Agent

Local Density

3.17/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

53121

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

1.5xGap Ratio

32% fewer businesses than national average

Moderate Demand

Property BrokerReal Estate Agent

Local Density

3.17/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

531210

hospitals or HMO medical centers

Offices of All Other Miscellaneous Health Practitioners

High Confidence

1.3xGap Ratio

24% fewer businesses than national average

Moderate Demand

Local Density

0.65/10k

National Avg

0.86/10k

Local Businesses

NAICS Code

621399

portfolio management

Other Financial Investment Activities

High Confidence

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Local Density

1.83/10k

National Avg

2.35/10k

Local Businesses

NAICS Code

5239

Offices of Other Health Practitioners Business

Offices of Other Health Practitioners

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Offices of Other Health Practitioners ServiceProfessional Offices

Local Density

4.64/10k

National Avg

5.96/10k

Local Businesses

114

NAICS Code

6213

Cleaning Service

Janitorial Services

1.2xGap Ratio

19% fewer businesses than national average

Moderate Demand

Commercial CleaningHouse Cleaning

Local Density

1.42/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

56172

Custodial services Service station cleaning and degreasing services Housekeeping (i

Janitorial Services

1.2xGap Ratio

19% fewer businesses than national average

Moderate Demand

Local Density

1.42/10k

National Avg

1.77/10k

Local Businesses

NAICS Code

561720

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