Business Opportunities in Canton-Massillon, OH

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.4M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

13.7xGap Ratio

93% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.07/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

7115

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

13.7xGap Ratio

93% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.07/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

71151

commercial

Independent Artists, Writers, and Performers

High Confidence

13.7xGap Ratio

93% fewer businesses than national average

High Demand

Local Density

0.07/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

711510

Architect

Architectural Services

7.5xGap Ratio

87% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.07/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

54131

Architect

Architectural Services

7.5xGap Ratio

87% fewer businesses than national average

High Demand

Architecture FirmBuilding Design

Local Density

0.07/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

541310

Concierge Service

All Other Personal Services

High Confidence

7.5xGap Ratio

87% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.07/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

81299

Concierge Service

All Other Personal Services

High Confidence

7.5xGap Ratio

87% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.07/10k

National Avg

0.53/10k

Local Businesses

NAICS Code

812990

Fix-It Service

Personal and Household Goods Repair and Maintenance

High Confidence

6.0xGap Ratio

83% fewer businesses than national average

High Demand

Maintenance ShopRepair Service

Local Density

0.07/10k

National Avg

0.42/10k

Local Businesses

NAICS Code

8114

hospitals or HMO medical centers

Offices of Physicians, Mental Health Specialists

High Confidence

3.8xGap Ratio

73% fewer businesses than national average

High Demand

Local Density

0.07/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

621112

Professional Specialized

Specialized Design Services

High Confidence

3.4xGap Ratio

70% fewer businesses than national average

High Demand

Specialized Design Services BusinessSpecialized Design Services Service

Local Density

0.28/10k

National Avg

0.95/10k

Local Businesses

NAICS Code

5414

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

0.47/10k

National Avg

1.48/10k

Local Businesses

NAICS Code

541512

Nonresidential Property Managers Business

Nonresidential Property Managers

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Nonresidential Property Managers ServiceProfessional Nonresidential

Local Density

0.12/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

531312

Other Support Services Business

Other Support Services

3.1xGap Ratio

68% fewer businesses than national average

High Demand

Other Support Services ServiceProfessional Other

Local Density

0.12/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

5619

Offices of Physical, Occupational and Speech Therapists, and Audiologists Business

Offices of Physical, Occupational and Speech Therapists, and Audiologists

3.0xGap Ratio

66% fewer businesses than national average

High Demand

Offices of Physical, Occupational and Speech Therapists, and Audiologists ServiceProfessional Offices

Local Density

0.45/10k

National Avg

1.34/10k

Local Businesses

NAICS Code

62134

Audiologists' offices Recreational (e

Offices of Physical, Occupational and Speech Therapists, and Audiologists

3.0xGap Ratio

66% fewer businesses than national average

High Demand

hospitals or HMO medical centers

Local Density

0.45/10k

National Avg

1.34/10k

Local Businesses

NAICS Code

621340

Professional Residential

Residential Property Managers

2.9xGap Ratio

65% fewer businesses than national average

High Demand

Residential Property Managers BusinessResidential Property Managers Service

Local Density

0.57/10k

National Avg

1.62/10k

Local Businesses

NAICS Code

531311

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

2.8xGap Ratio

65% fewer businesses than national average

High Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.09/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

56171

Exterminating and Pest Control Services Business

Exterminating and Pest Control Services

2.8xGap Ratio

65% fewer businesses than national average

High Demand

Exterminating and Pest Control Services ServiceProfessional Exterminating

Local Density

0.09/10k

National Avg

0.27/10k

Local Businesses

NAICS Code

561710

Offices of Mental Health Practitioners (except Physicians) Business

Offices of Mental Health Practitioners (except Physicians)

High Confidence

2.7xGap Ratio

63% fewer businesses than national average

High Demand

Offices of Mental Health Practitioners (except Physicians) ServiceProfessional Offices

Local Density

0.45/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

62133

hospitals or HMO medical centers

Offices of Mental Health Practitioners (except Physicians)

High Confidence

2.7xGap Ratio

63% fewer businesses than national average

High Demand

Local Density

0.45/10k

National Avg

1.22/10k

Local Businesses

NAICS Code

621330

Motion Picture and Video Industries Business

Motion Picture and Video Industries

High Confidence

2.7xGap Ratio

63% fewer businesses than national average

High Demand

Motion Picture and Video Industries ServiceProfessional Motion

Local Density

0.21/10k

National Avg

0.57/10k

Local Businesses

NAICS Code

5121

Escrow Services

Other Activities Related to Real Estate

High Confidence

2.7xGap Ratio

62% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

0.19/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

53139

Escrow Services

Other Activities Related to Real Estate

High Confidence

2.7xGap Ratio

62% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

0.19/10k

National Avg

0.50/10k

Local Businesses

NAICS Code

531390

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence

2.6xGap Ratio

61% fewer businesses than national average

High Demand

Corporate AdvisorManagement Consulting

Local Density

2.51/10k

National Avg

6.43/10k

Local Businesses

106

NAICS Code

5416

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

2.5xGap Ratio

61% fewer businesses than national average

High Demand

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.07/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

53132

Offices of Real Estate Appraisers Business

Offices of Real Estate Appraisers

2.5xGap Ratio

61% fewer businesses than national average

High Demand

Offices of Real Estate Appraisers ServiceProfessional Offices

Local Density

0.07/10k

National Avg

0.18/10k

Local Businesses

NAICS Code

531320

Escrow Services

Activities Related to Real Estate

High Confidence

2.5xGap Ratio

60% fewer businesses than national average

High Demand

Property ManagementReal Estate Appraisal

Local Density

1.30/10k

National Avg

3.21/10k

Local Businesses

NAICS Code

5313

Cargo Transport

General Freight Trucking, Long-Distance, Less Than Truckload

2.4xGap Ratio

59% fewer businesses than national average

High Demand

Delivery ServiceFreight Hauling

Local Density

0.07/10k

National Avg

0.17/10k

Local Businesses

NAICS Code

484122

Performing Arts Companies Business

Performing Arts Companies

2.4xGap Ratio

59% fewer businesses than national average

High Demand

Performing Arts Companies ServiceProfessional Performing

Local Density

0.07/10k

National Avg

0.17/10k

Local Businesses

NAICS Code

7111

collecting rents and overseeing other services (e

Real Estate Property Managers

2.3xGap Ratio

57% fewer businesses than national average

High Demand

such as collecting rents and overseeing other services (e

Local Density

0.92/10k

National Avg

2.16/10k

Local Businesses

NAICS Code

53131

Building Finishing Contractors Business

Building Finishing Contractors

High Confidence

2.3xGap Ratio

56% fewer businesses than national average

High Demand

Building Finishing Contractors ServiceProfessional Building

Local Density

1.56/10k

National Avg

3.58/10k

Local Businesses

NAICS Code

2383

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

2.3xGap Ratio

56% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.78/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

2.3xGap Ratio

56% fewer businesses than national average

High Demand

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

1.78/10k

National Avg

4.02/10k

Local Businesses

NAICS Code

54151

Fix-It Service

Other Personal and Household Goods Repair and Maintenance

High Confidence

2.2xGap Ratio

55% fewer businesses than national average

High Demand

Maintenance ShopRepair Service

Local Density

0.07/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

81149

garments

Other Personal and Household Goods Repair and Maintenance

High Confidence

2.2xGap Ratio

55% fewer businesses than national average

High Demand

Local Density

0.07/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

811490

Business Support Services Business

Business Support Services

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Business Support Services ServiceProfessional Business

Local Density

0.31/10k

National Avg

0.66/10k

Local Businesses

NAICS Code

5614

Concierge Service

Other Personal Services

2.2xGap Ratio

54% fewer businesses than national average

High Demand

Errand ServicePersonal Shopper

Local Density

0.76/10k

National Avg

1.64/10k

Local Businesses

NAICS Code

8129

building inspection services

Architectural, Engineering, and Related Services

2.1xGap Ratio

53% fewer businesses than national average

High Demand

drafting servicesgeophysical surveying and mapping services

Local Density

1.52/10k

National Avg

3.24/10k

Local Businesses

NAICS Code

5413

hospitals or HMO medical centers

Offices of All Other Miscellaneous Health Practitioners

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Local Density

0.40/10k

National Avg

0.86/10k

Local Businesses

NAICS Code

621399

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

2.20/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

5312

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

2.20/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

53121

Home Sales Agent

Offices of Real Estate Agents and Brokers

High Confidence

2.1xGap Ratio

53% fewer businesses than national average

High Demand

Property BrokerReal Estate Agent

Local Density

2.20/10k

National Avg

4.65/10k

Local Businesses

NAICS Code

531210

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

2.1xGap Ratio

52% fewer businesses than national average

High Demand

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.04/10k

National Avg

2.19/10k

Local Businesses

NAICS Code

23821

Electrical Contractors and Other Wiring Installation Contractors Business

Electrical Contractors and Other Wiring Installation Contractors

2.1xGap Ratio

52% fewer businesses than national average

High Demand

Electrical Contractors and Other Wiring Installation Contractors ServiceProfessional Electrical

Local Density

1.04/10k

National Avg

2.19/10k

Local Businesses

NAICS Code

238210

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence

2.0xGap Ratio

51% fewer businesses than national average

High Demand

Custom Computer Programming Services ServiceProfessional Custom

Local Density

0.88/10k

National Avg

1.80/10k

Local Businesses

NAICS Code

541511

advertising material distribution services

Advertising, Public Relations, and Related Services

2.0xGap Ratio

51% fewer businesses than national average

High Demand

direct mail advertisingindependent media representation

Local Density

0.47/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

5418

Other Professional, Scientific, and Technical Services Business

Other Professional, Scientific, and Technical Services

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Other Professional, Scientific, and Technical Services ServiceProfessional Other

Local Density

1.11/10k

National Avg

2.20/10k

Local Businesses

NAICS Code

5419

Accountant

Other Accounting Services

High Confidence

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Bookkeeping ServiceCPA

Local Density

0.59/10k

National Avg

1.17/10k

Local Businesses

NAICS Code

541219

Boutique

Specialty Food Retailers

2.0xGap Ratio

49% fewer businesses than national average

High Demand

Retail ShopSpecialty Retailer

Local Density

0.24/10k

National Avg

0.46/10k

Local Businesses

NAICS Code

4452

Office Administrative Services Business

Office Administrative Services

1.9xGap Ratio

48% fewer businesses than national average

High Demand

Office Administrative Services ServiceProfessional Office

Local Density

0.45/10k

National Avg

0.87/10k

Local Businesses

NAICS Code

5611

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