Business Opportunities in Boise City, ID

Data-driven insights using Gap Ratio analysis to identify underserved markets

Population

0.7M

High Demand

Moderate Demand

High Confidence

📊 How Gap Ratio Works

Gap Ratio = National Density / Local Density. Higher ratios indicate underserved markets. A ratio of 2.0x means this area has 50% fewer businesses per capita than the national average.

≥1.5x High Demand

1.1-1.5x Moderate

0.9-1.1x Balanced

<0.9x Saturated

Top Opportunities (Sorted by Gap Ratio)

Fix-It Service

Other Personal and Household Goods Repair and Maintenance

High Confidence

3.8xGap Ratio

74% fewer businesses than national average

High Demand

Maintenance ShopRepair Service

Local Density

0.04/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

81149

garments

Other Personal and Household Goods Repair and Maintenance

High Confidence

3.8xGap Ratio

74% fewer businesses than national average

High Demand

Local Density

0.04/10k

National Avg

0.16/10k

Local Businesses

NAICS Code

811490

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

2.9xGap Ratio

66% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.33/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

7115

Creative Professional

Independent Artists, Writers, and Performers

High Confidence

2.9xGap Ratio

66% fewer businesses than national average

High Demand

Freelance ArtistIndependent Writer

Local Density

0.33/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

71151

commercial

Independent Artists, Writers, and Performers

High Confidence

2.9xGap Ratio

66% fewer businesses than national average

High Demand

Local Density

0.33/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

711510

facsimile services

Private Mail Centers

2.1xGap Ratio

51% fewer businesses than national average

High Demand

office product saleson-site PC rental services

Local Density

0.04/10k

National Avg

0.09/10k

Local Businesses

NAICS Code

561431

Performing Arts Companies Business

Performing Arts Companies

1.8xGap Ratio

44% fewer businesses than national average

High Demand

Performing Arts Companies ServiceProfessional Performing

Local Density

0.10/10k

National Avg

0.17/10k

Local Businesses

NAICS Code

7111

manicures

Nail Salons

1.7xGap Ratio

42% fewer businesses than national average

High Demand

nail extensionspedicures

Local Density

0.52/10k

National Avg

0.88/10k

Local Businesses

NAICS Code

812113

Professional Travel

Travel Arrangement and Reservation Services

High Confidence

1.7xGap Ratio

41% fewer businesses than national average

High Demand

Travel Arrangement and Reservation Services BusinessTravel Arrangement and Reservation Services Service

Local Density

0.17/10k

National Avg

0.28/10k

Local Businesses

NAICS Code

5615

Motion Picture and Video Industries Business

Motion Picture and Video Industries

High Confidence

1.6xGap Ratio

37% fewer businesses than national average

High Demand

Motion Picture and Video Industries ServiceProfessional Motion

Local Density

0.36/10k

National Avg

0.57/10k

Local Businesses

NAICS Code

5121

Consumer Goods Rental Business

Consumer Goods Rental

1.4xGap Ratio

31% fewer businesses than national average

Moderate Demand

Consumer Goods Rental ServiceProfessional Consumer

Local Density

0.18/10k

National Avg

0.26/10k

Local Businesses

NAICS Code

5322

Business Consultant

Computer Facilities Management Services

1.3xGap Ratio

22% fewer businesses than national average

Moderate Demand

Corporate AdvisorManagement Consulting

Local Density

0.04/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

541513

Computer Systems Design Services Business

Computer Systems Design Services

High Confidence

1.3xGap Ratio

20% fewer businesses than national average

Moderate Demand

Computer Systems Design Services ServiceProfessional Computer

Local Density

1.18/10k

National Avg

1.48/10k

Local Businesses

NAICS Code

541512

Cargo Transport

General Freight Trucking, Local

High Confidence

1.2xGap Ratio

18% fewer businesses than national average

Moderate Demand

Delivery ServiceFreight Hauling

Local Density

0.86/10k

National Avg

1.05/10k

Local Businesses

NAICS Code

48411

Cargo Transport

General Freight Trucking, Local

High Confidence

1.2xGap Ratio

18% fewer businesses than national average

Moderate Demand

Delivery ServiceFreight Hauling

Local Density

0.86/10k

National Avg

1.05/10k

Local Businesses

NAICS Code

484110

Nonresidential Property Managers Business

Nonresidential Property Managers

1.2xGap Ratio

16% fewer businesses than national average

Moderate Demand

Nonresidential Property Managers ServiceProfessional Nonresidential

Local Density

0.31/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

531312

Costume rental Formal wear rental Furniture (i

Other Consumer Goods Rental

1.1xGap Ratio

12% fewer businesses than national average

Moderate Demand

Local Density

0.13/10k

National Avg

0.14/10k

Local Businesses

NAICS Code

53228

Ad Agency

Marketing Research and Public Opinion Polling

1.1xGap Ratio

11% fewer businesses than national average

Moderate Demand

Brand ConsultantDigital Marketing

Local Density

0.04/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

54191

Ad Agency

Marketing Research and Public Opinion Polling

1.1xGap Ratio

11% fewer businesses than national average

Moderate Demand

Brand ConsultantDigital Marketing

Local Density

0.04/10k

National Avg

0.05/10k

Local Businesses

NAICS Code

541910

Other Services to Buildings and Dwellings Business

Other Services to Buildings and Dwellings

High Confidence

1.1xGap Ratio

11% fewer businesses than national average

Moderate Demand

Other Services to Buildings and Dwellings ServiceProfessional Other

Local Density

0.28/10k

National Avg

0.31/10k

Local Businesses

NAICS Code

56179

Building exterior cleaning services (except sandblasting

Other Services to Buildings and Dwellings

High Confidence

1.1xGap Ratio

11% fewer businesses than national average

Moderate Demand

Local Density

0.28/10k

National Avg

0.31/10k

Local Businesses

NAICS Code

561790

dwellings

Lessors of Real Estate

High Confidence

1.1xGap Ratio

8% fewer businesses than national average

Balanced

equity real estate investment trusts (REITs) primarily engaged in leasing buildingsor other real estate property to others

Local Density

3.54/10k

National Avg

3.86/10k

Local Businesses

254

NAICS Code

5311

Barber shops Hair stylist shops Beauty salons Nail salons Cosmetology salons Cross-References

Hair, Nail, and Skin Care Services

1.0xGap Ratio

1% more businesses than national average

Balanced

Local Density

3.68/10k

National Avg

3.66/10k

Local Businesses

264

NAICS Code

81211

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

1.0xGap Ratio

3% more businesses than national average

Balanced

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

4.14/10k

National Avg

4.02/10k

Local Businesses

297

NAICS Code

5415

Computer Systems Design and Related Services Business

Computer Systems Design and Related Services

High Confidence

1.0xGap Ratio

3% more businesses than national average

Balanced

Computer Systems Design and Related Services ServiceProfessional Computer

Local Density

4.14/10k

National Avg

4.02/10k

Local Businesses

297

NAICS Code

54151

Other Support Services Business

Other Support Services

1.0xGap Ratio

3% more businesses than national average

Balanced

Other Support Services ServiceProfessional Other

Local Density

0.38/10k

National Avg

0.37/10k

Local Businesses

NAICS Code

5619

Computer Repair

Electronic and Precision Equipment Repair and Maintenance

1.0xGap Ratio

4% more businesses than national average

Balanced

Electronics TechnicianIT Repair

Local Density

0.14/10k

National Avg

0.13/10k

Local Businesses

NAICS Code

8112

Computer Repair

Electronic and Precision Equipment Repair and Maintenance

1.0xGap Ratio

4% more businesses than national average

Balanced

Electronics TechnicianIT Repair

Local Density

0.14/10k

National Avg

0.13/10k

Local Businesses

NAICS Code

81121

Barbershop

Barber Shops

High Confidence

0.9xGap Ratio

5% more businesses than national average

Balanced

Beauty SalonHair Salon

Local Density

0.10/10k

National Avg

0.09/10k

Local Businesses

NAICS Code

812111

Medical Laboratories Business

Medical Laboratories

0.9xGap Ratio

8% more businesses than national average

Balanced

Medical Laboratories ServiceProfessional Medical

Local Density

0.36/10k

National Avg

0.34/10k

Local Businesses

NAICS Code

621511

Claims adjusting

Other Insurance Related Activities

0.9xGap Ratio

10% more businesses than national average

Balanced

insurance Insurance plan administrative servicesthird party Insurance actuarial services Insurance claims adjusting Cross-References

Local Density

0.26/10k

National Avg

0.24/10k

Local Businesses

NAICS Code

52429

offices of notaries

Legal Services

0.9xGap Ratio

10% more businesses than national average

Balanced

paralegal servicesthose offered by offices of lawyers

Local Density

5.78/10k

National Avg

5.29/10k

Local Businesses

415

NAICS Code

5411

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

0.9xGap Ratio

11% more businesses than national average

Saturated

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.60/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

6215

Medical and Diagnostic Laboratories Business

Medical and Diagnostic Laboratories

0.9xGap Ratio

11% more businesses than national average

Saturated

Medical and Diagnostic Laboratories ServiceProfessional Medical

Local Density

0.60/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

62151

barber and beauty shops

Personal Care Services

0.9xGap Ratio

11% more businesses than national average

Balanced

that provide appearance care services to individual consumers

Local Density

5.20/10k

National Avg

4.69/10k

Local Businesses

373

NAICS Code

8121

all trailers or (2) engine repair and replacement

General Automotive Repair

0.9xGap Ratio

12% more businesses than national average

Saturated

passenger carstrucks

Local Density

2.54/10k

National Avg

2.25/10k

Local Businesses

182

NAICS Code

811111

all trailers

Automotive Mechanical and Electrical Repair and Maintenance

0.9xGap Ratio

14% more businesses than national average

Saturated

passenger carstrucks

Local Density

2.86/10k

National Avg

2.51/10k

Local Businesses

205

NAICS Code

81111

Barbershop

Beauty Salons

0.9xGap Ratio

16% more businesses than national average

Saturated

Beauty SalonHair Salon

Local Density

2.75/10k

National Avg

2.36/10k

Local Businesses

197

NAICS Code

812112

Business Consultant

Management, Scientific, and Technical Consulting Services

High Confidence

0.8xGap Ratio

19% more businesses than national average

Saturated

Corporate AdvisorManagement Consulting

Local Density

7.69/10k

National Avg

6.43/10k

Local Businesses

552

NAICS Code

5416

all trailers

Automotive Repair and Maintenance

0.8xGap Ratio

19% more businesses than national average

Saturated

passenger carstrucks

Local Density

5.80/10k

National Avg

4.85/10k

Local Businesses

416

NAICS Code

8111

collecting rents and overseeing other services (e

Real Estate Property Managers

0.8xGap Ratio

20% more businesses than national average

Saturated

such as collecting rents and overseeing other services (e

Local Density

2.59/10k

National Avg

2.16/10k

Local Businesses

186

NAICS Code

53131

Custom Computer Programming Services Business

Custom Computer Programming Services

High Confidence

0.8xGap Ratio

20% more businesses than national average

Saturated

Custom Computer Programming Services ServiceProfessional Custom

Local Density

2.16/10k

National Avg

1.80/10k

Local Businesses

155

NAICS Code

541511

advertising material distribution services

Advertising, Public Relations, and Related Services

0.8xGap Ratio

20% more businesses than national average

Saturated

direct mail advertisingindependent media representation

Local Density

1.16/10k

National Avg

0.97/10k

Local Businesses

NAICS Code

5418

Cargo Transport

General Freight Trucking

High Confidence

0.8xGap Ratio

22% more businesses than national average

Saturated

Delivery ServiceFreight Hauling

Local Density

3.83/10k

National Avg

3.14/10k

Local Businesses

275

NAICS Code

4841

Other Business Support Services Business

Other Business Support Services

High Confidence

0.8xGap Ratio

22% more businesses than national average

Saturated

Other Business Support Services ServiceProfessional Other

Local Density

0.10/10k

National Avg

0.08/10k

Local Businesses

NAICS Code

56149

Professional Residential

Residential Property Managers

0.8xGap Ratio

30% more businesses than national average

Saturated

Residential Property Managers BusinessResidential Property Managers Service

Local Density

2.10/10k

National Avg

1.62/10k

Local Businesses

151

NAICS Code

531311

Architect

Architectural Services

0.8xGap Ratio

30% more businesses than national average

Saturated

Architecture FirmBuilding Design

Local Density

0.70/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

54131

Architect

Architectural Services

0.8xGap Ratio

30% more businesses than national average

Saturated

Architecture FirmBuilding Design

Local Density

0.70/10k

National Avg

0.54/10k

Local Businesses

NAICS Code

541310

Automotive body shops Automotive paint shops Automotive glass shops Restoration shops

Automotive Body, Paint, Interior, and Glass Repair

0.8xGap Ratio

30% more businesses than national average

Saturated

antique and classic automotive Cross-References

Local Density

1.28/10k

National Avg

0.98/10k

Local Businesses

NAICS Code

81112

claims adjustment and third party administration

Agencies, Brokerages, and Other Insurance Related Activities

High Confidence

0.8xGap Ratio

33% more businesses than national average

Saturated

Local Density

5.60/10k

National Avg

4.19/10k

Local Businesses

402

NAICS Code

5242

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